Mucky Pups

Posted by Adam Lord

Mucky Pups is a weekly messy play group which is suited for children aged 12 months and over. Andrea and Lindsey came to Cambridge Web Solutions when they first started the sessions, looking for a way to spread the word further afield and start new sessions in other villages. We created a bespoke start up package which was tailored to suit them, this included a logo, a website and the design and printing of business cards.

logoBeing a messy play group for children, they wanted a friendly logo but still wanted it to incorporate the messy idea. This is where we came up with the idea of snoop the dog, a friendly character that they could use across their advertising which was instantly recognisable, he has small paint splats on him to show the children that he enjoys messy play too! The fonts used were again to symbolise the ‘messy’ side of it, with the chalk slogan being made to look like a child had written it!

Their website also focused on the logo, using the three colours from the paint splats as a base for the colours on the website. The big slider gives the page some more colour, showing pictures of previous messy play sessions to give visitors an idea of what to expect if they choose to attend. The polaroid style photos stay at the bottom of each page to encourage visitors to click through the site and gain as much information as possible! The website also includes a page called ‘Gallery of previous fun’ this is an area which shows the previous themes in the messy play sessions through a gallery of photos. The Mucky Pups website also features the basic information such as when and where to find the sessions and what themes the upcoming sessions will hold.

Lindsey said: “Right from the start, Adam knew just what we wanted. He listened to us but (more importantly!) came up with suggestions of what he thought would work best (he was right!). Always easy to contact, quick to respond and very friendly. We have recommended Cambridge Solutions to many other businesses and will continue to do so. Without a doubt the business that our website has generated has made it worth it’s weight in gold.”


Leave a Reply